Proposal mockup · sample data and placeholder rates for Bobby's Airport Shuttle Service · prepared by Unified Marketing
Meet Jenny · Bobby's AI assistant · 24/7

Every call and text answered, quoted, booked and billed.

Jenny, Bobby's AI assistant, answers the phone and texts around the clock, warm and friendly like your best dispatcher. It quotes prices, checks which of the 18 cars and 14 drivers are free, books the ride, assigns a driver, and sends the invoice. Your team only steps in when they want to.

Live activity

● Agent online
Calls & texts answered (30 days)
1,284
100% answered, avg 4 sec
Rides booked by the AI
612
48% of inquiries booked
After-hours bookings
173
Rides you'd have missed
Invoiced this month
$71,940
94% paid within 3 days
1

Rider calls or texts

Bobby's booking line, plus any call Bobby misses on his cell. No app to download.

2

AI quotes the price

Uses Bobby's rates: airport flat rates, hourly, distance, fees.

3

Checks availability

Looks at all 18 cars and 14 drivers' shifts and existing trips.

4

Books & assigns

Picks the best driver and car, texts the rider and driver.

5

Bills the client

Card on file at booking, final invoice after the ride.

Example screens

How it works for a rider

Every step from the first text or call to the receipt, and what Bobby's team sees along the way.

1

The rider calls or texts Bobby's booking line

A local Atlanta number for calls and texts, 24/7. It goes on the website, Google profile, cars and receipts. Jenny picks up on the first ring, with no app and no hold music. Riders can also book from a link on the website.

Bobby's cell stays the same

Calls Bobby doesn't answer, or gets while he's on another call, forward to Jenny automatically. He picks up when he can, and Jenny gets the rest.

Bobby stays in the loop

Jenny can text Bobby's cell about new bookings, riders who want a person and trips that need a driver. He turns each alert on or off, and can reply to any alert to take over.
2

Jenny checks the phone number

Before she says a word, Jenny looks the number up. If they've ridden before, she knows their name, home address, usual car, how many usually ride, their favorite driver and the card on file.

Returning rider

Hey! Need a ride againHey Lisa, welcome back! 😊 Where are you headed this time?

New rider

Hi, do you guys do airport rides?Hi! This is Jenny, Bobby's virtual assistant 😊 We sure do! Which part of town are you coming from or going to?
3

She gets the trip details, one question at a time

Pickup and drop-off, day and time, how many riders, bags, flight number. She never asks for something she already knows. For Lisa she just confirms: "From home? Just the 3 of you in the SUV again?"

4

She checks the fleet and quotes the exact price

Jenny looks at all 18 cars and 14 drivers' shifts in real time, so she only offers a car that's actually free. The price comes straight from Bobby's rate sheet. She never guesses, and she offers an upgrade once, without pushing.

Rider sees

Good news, I've got an Executive Sedan open Friday at 6pm from the airport to Buckhead. $95 + 20% gratuity = $114. Want me to book it?

If nothing is free

She offers the nearest open time or a different vehicle ("I can do two SUVs instead"), or brings in the dispatcher.
5

She books it and secures the ride

New riders get a secure link to save a card (charged after the ride) and Jenny asks their name for the reservation. Returning riders don't need a link: their card is already on file.

Rider gets

Confirmation text and email with the confirmation number, pickup details and driver name.

Bobby's team sees

The trip appears on the dispatch board and calendar, marked "AI booked."
6

The best driver is assigned

Jenny picks a driver who's on shift, free, close by and under their hours, and the rider's favorite when possible. The driver gets a text and replies 1 to accept. If they don't answer in 10 minutes, it goes to the next driver.

7

Reminders and day-of updates

A reminder 24 hours before, and again 1 hour before. For airport pickups Jenny tracks the flight and moves the pickup if it's early or late.

Rider sees

Hi Lisa! Andre is on the way in a black Escalade, plate RXK-4471. He'll be there in about 8 minutes.

Rider can still text

"Running 10 min late" or "Can we add a stop?" and Jenny updates the trip and tells the driver.
8

The ride ends and the invoice goes out

The driver taps Complete. Wait time, extra stops and tolls are added automatically, the card is charged and a receipt is texted and emailed. Corporate riders go on their company's monthly statement.

9

Follow-up, and Jenny remembers

A thank-you text with a review link. Jenny saves what she learned: home address, usual car, number of riders, favorite driver, notes like "2 big bags" or "prefers a quiet ride."

Next time

Hey Lisa, welcome back! 😊 Where are you headed this time?

Why it matters

Repeat riders book in about 30 seconds and feel like Bobby's knows them.

Text agent

Type like a rider would, or tap an example. Switch to a returning rider to see Jenny greet them by name.

J
Jenny · Bobby's Airport Shuttle
(404) 555-0142 · text message

Who's texting?

Try a message

What Jenny is doing

Behind the scenes
Send a message to see each step: reading the request, quoting, checking the fleet, booking.

Call agent

The AI answers in a natural voice, books the ride while the rider is on the phone, and logs everything.

38 calls today2 sent to a person

Transcript

Dispatch board ·

Every trip for every driver. The AI assigns automatically; drag-and-drop to change it.

AirportHourlyPoint to point
Trips today
–
Drivers on shift
12 / 14
Cars in use now
–
Needs a driver
2

Waiting on a driver

The AI couldn't auto-assign these. One tap to fix.

Tue 4:15am · ATLSprinter
Peachtree City → ATL Intl · 11 pax
All 3 Sprinters booked.
Tue 9:30pm · HourlySedan
Buckhead dinner · 3 hrs
Every sedan driver would go over 12 hrs.

Driver texts

To Andre W.: New trip 6:00pm Fri. Pickup ATL Domestic, Door N2, Lisa M. (3 pax, flight DL 1184). Drop 3344 Peachtree Rd. Car: SUV #12. Reply 1 to accept.
Andre replied "1" · accepted 2 min later

Text alerts to Bobby's cell

Bobby picks what he wants texted to his iPhone. He can reply to any alert to answer the rider himself, and the reply goes out from the booking line.

Messages · from Bobby's booking line

Fleet · 18 vehicles

Bookings

Everything the AI, the website and the office booked, in one calendar. The bar shows fleet use each day.

AIWebsiteOffice

Online booking page

A booking link riders and hotels can use instead of Calendly. Live prices, only times a car and driver are free.

Choose a vehicle

Card is saved now, charged after the ride. Free cancellation up to 24 hours before.

Billing

Invoices go out automatically when a driver ends the trip. Wait time, extra stops and tolls are added for you.

Paid this month
$67,620
Open invoices
$4,320
Overdue
$615
Corporate accounts
6
InvoiceClientTripAmountStatus
Bobby's Airport Shuttle
Atlanta Metro · (404) 555-0142
INVOICE
BAS-10482 · Nov 2, 2026
Billed to
Lisa Morgan
lisa.m@example.com
Trip
Fri, Nov 6 · 6:00pm
ATL → Buckhead · SUV #12
Driver: Andre W.
ItemAmount
Airport transfer, ATL → Buckhead (SUV)$120.00
Meet & greet inside terminal$25.00
Wait time, 20 min (flight delayed; first 30 min free)$0.00
Airport fee$5.00
Gratuity 20%$24.00
Total$174.00
✓ Paid with Visa ending 4242 · Nov 6, 7:12pm

Corporate accounts

AccountRidersTrips (Nov)Month to dateTerms
Peachtree Legal Group1422$3,410Net 30 · monthly
Midtown Medical Partners917$2,190Net 15 · monthly
Buckhead Grand Hotel—31$4,865Weekly statement
Alpharetta Tech Co.2112$1,980Card on file

Pricing

The AI only quotes from this sheet. Change a rate here and every call and text uses it right away.

Placeholder rates, to replace with Bobby's

Airport flat rates (ATL, each way)

AreaSedanSUVSprinter

Fleet & hourly

VehicleSeatsHourlyMin

Add-ons & rules

  • Point to point: $4.25/mile sedan, $5.25 SUV, $7.50 Sprinter (min. fare $75)
  • Gratuity: 20%, added to every trip
  • Meet & greet inside the terminal: $25
  • Late night (11pm–5am): $20
  • Extra stop: $15 · Child seat: $15
  • Airport wait: first 30 min free (domestic), 60 min (international), then $1/min
  • Cancellation: free 24+ hrs before; 50% after; 100% no-show

When the AI hands off to a person

  • Groups bigger than 14, or more than one Sprinter
  • Complaints, lost items, or the rider asks for a person
  • Price questions outside the rate sheet (discounts, out of state)
Proposal · prepared by Unified Marketing

Jenny for Bobby's Airport Shuttle

An AI assistant that answers every call and text, books the ride, assigns the driver and bills the client, so no booking gets missed at 2am or during the airport rush.

Starter

Jenny Text

$49/ month
$750 one-time setup
  • Jenny answers texts 24/7
  • Quotes and books from Bobby's rates
  • Remembers returning riders
  • Online booking page
  • Bookings calendar
  • Text alerts to Bobby's cell
  • Hosting included
Includes 500 texts / month. Live in about 1 week.
Recommended
Pro

Full System

$179/ month
$750 one-time setup
  • Everything in Starter
  • Jenny answers phone calls too
  • Dispatch board and auto-assign drivers and cars
  • Driver trip texts
  • Flight tracking
  • Invoicing, payments and corporate accounts
  • Hosting included
Includes 300 call minutes + 2,000 texts / month. Live in about 3 weeks.
Managed

Done for You

$399/ month
$1,299 one-time setup
  • Everything in Pro
  • We review Jenny's conversations every week and keep improving her
  • We make every rate, policy and script change
  • Monthly results report
  • Priority same-day support
  • Hosting included
Includes 1,000 call minutes + 5,000 texts / month. Live in about 3 weeks.

Compare options

FeatureStarterProManaged
Answering riders
AI texting: quotes, availability and booking✓✓✓
AI phone calls in Jenny's natural voice—✓✓
Remembers returning riders and greets them by name✓✓✓
Online booking page (replaces Calendly)✓✓✓
Rider confirmations and reminders✓✓✓
Flight tracking for airport pickups—✓✓
Running the business
Bookings calendar✓✓✓
Dispatch board and auto-assign of 14 drivers / 18 cars—✓✓
Driver trip texts (reply 1 to accept)—✓✓
Text alerts to Bobby's cell, with reply-to-take-over✓✓✓
Invoicing and payments through Bobby's own Stripe—✓✓
Corporate accounts and monthly statements—✓✓
Service
Hosting, security and updates✓✓✓
Weekly review and tuning of Jenny's answers——✓
Rate, policy and script changes done for youBy emailUp to 2 / monthUnlimited
Monthly results report——✓
SupportEmailEmail, 2-day replyPriority, same day
Included usage each month
Call minutes—3001,000
Text messages5002,0005,000
Extra usage$0.03 / text$0.20 / min · $0.03 / text$0.18 / min · $0.02 / text

Timeline

Week 1
Load rates, fleet, drivers and policies. Set up the booking line and start texting registration. Jenny drafts replies for staff to approve.
Week 2
Calls go live. Dispatch board, driver texts and Stripe billing connected.
Week 3
Jenny answers on her own. Staff walkthrough and go-live.

Starter goes live in about one week.

Bobby's phone number

  • Jenny gets a new local Atlanta booking line for calls and texts. It goes on the website, Google profile, cars and receipts.
  • Bobby keeps his cell. Calls he misses forward to Jenny automatically.
  • Jenny texts Bobby the alerts he picks, and he can reply to take over any conversation.
  • Business texting needs a one-time carrier registration (A2P 10DLC). We handle it, and it takes 1–3 weeks.

What we need from Bobby's

  • Current rates: airport, hourly, point to point, fees and gratuity
  • Vehicle list and driver list with shifts
  • Cancellation, wait-time and policy rules
  • A Stripe account for payments (we connect it, and payments go straight to Bobby's)
  • Website access to add the booking link and number

Terms

  • Setup fee due at signing
  • Monthly billing starts when Jenny goes live
  • Pro and Managed: 6-month minimum, then month to month. Starter: month to month.
  • Upgrade anytime: the Starter setup fee is credited toward Pro
  • Card processing fees (Stripe) are paid by Bobby's
  • Cancel with 30 days' notice

Later: live driver GPS

Live map of drivers, back-to-back rides planned from where each driver drops off, turn-by-turn routing and a "track your driver" link for riders. Quoted separately when Bobby's is ready.

Mockup for discussion · all names, numbers and rates are examples · Unified Marketing